Lets Make Our World A Kinder Place
Starting With Our Kids.
We believe that it's the business of businesses to help make our world a better place (as well as create better products with better bottom lines!). There's a ton of advertising messages bombarding us every day.
Research says that kids are exposed to 3,000 ad messages daily. Plus, polls reveal that 89% of Americans 13-25 would switch from one brand to another if that brand is associated with a good cause (quality and price being equal). According to a 2012 article in MediaPost.com, offering some sort of social good element used to be a 'nice to have' in a marketing campaign. Today it's essential to a brand's DNA.
Knowing this, how can your company demonstrate kindness and model good corporate citizenship throughout the year? We'd love to help you create an exciting answer to that question - via some of the ideas and information we offer in our newsletter! Subscribe now -because kindness loves company AND companies!